Post by Ramsey County Commissioner Victoria Reinhardt
The U.S. Constitution requires a complete count of the nation’s population every 10 years. The 2020 Census begins next year with most households receiving information about how to respond to the count in March and April 2020.
How does the 2020 Census Impact your Business and our Business Community?
Assuming your business cares about making informed decisions about site locations, building and infrastructure investments, market research, customer base and labor force demographics and other critical business intelligence, then the 2020 Census is important to you!
Put simply, businesses benefit when everyone counts. After every decennial census, the Census Bureau aggregates and releases data, which allows businesses to better understand their community and customers. A complete and accurate census count means that the demographic data that you rely on to make important business decisions accurately shows the characteristics of a community.
Census data will help your business make informed decisions on issues like:
Businesses as small as the local coffee shop and as large as our Fortune 500 companies’ headquarters use census data to make informed business decisions.
How does the 2020 Census impact your Representation?
Census data determines the number of seats each state has in the U.S. House of Representatives, as well as districts for state and local government.
After every census, the House of Representative’s 435 seats are apportioned according to the census count in each state. In 2020, Minnesota is at risk of losing its eighth seat in the U.S. House of Representatives. Why? While Minnesota is growing, it’s not growing as fast as some other states. Maintaining strong representation in Washington, DC comes down to making sure that everyone is counted.
How does the 2020 Census impact Funding in our Communities?
Census data guides federal funding distributions of approximately $589 billion to local communities each year. Hundreds of federal financial assistance programs rely on census data to guide the distribution of funds, and Minnesota businesses benefit from these programs in many ways. For example:
Census data also helps plan schools, hospitals, senior centers, and emergency services to best serve our communities.
How can your business help to make sure everyone is counted?
Spread the word that a complete, accurate 2020 Census Count is important! It’s important to your employees, customers, and community.
What are other Business Leaders are Saying?
“For many businesses, good census data is the benchmark”
“A C.E.O.’s Plea: Don’t Mess With the Census”
“2020 Census citizenship question would hurt business decisions on jobs, stores and even TV”
“Census citizenship question will hurt Minnesota businesses”
Ramsey County Commissioner Victoria Reinhardt is co-chair of the Ramsey County – Saint Paul Joint Complete Count Committee. For more information, contact committee coordinators Jolie Wood at firstname.lastname@example.org or Toni Newborn at email@example.com.